We're really excited to delve into how The Gate (pitched as MSQ) and won their new client: SMARTY (a scale-up brand of Three UK mobile network).

Now 18 months into the relationship, we’ll interview both the brand and the agency on:

📃The pitch process and what led to their successful collaboration

❓MSQ’s interesting business model

🤝🏼How to build a strong agency-client partnership

🔥Their recently launched campaign ‘Less malarkey, more SMARTY’ which has smashed expected targets.

🤨Some of the challenges that arose and how they were dealt with